To grow a healthy bromeliad, you must use a well-draining soil. You can buy potting soil that's already mixed with perlite or vermiculite, or mix your own. If you see a shoot -- or "pup" -- forming beside your plant (figure C), be aware that you can snap it from the main plant and pot it. Place a little growing medium in the pot, position the pup in it, and then fill the pot the rest of the way. Water all around the pup, but be warned: This is the only time you should water a bromeliad in this manner. Watering around the base can cause a bromeliad to rot. Instead, you should always water from the top; the rosette configuration in which the leaves grow (figure D) enables the plant to hold water and use it as needed.
Bromeliads need to be kept near a light source in order to form bright, long-lasting blooms, but if you notice any burning on the foliage, be sure to decrease the amount of light the plant receives. Outdoors, don't place a bromeliad in an area that gets bright light unless you know it's a variety that can withstand the amount of light it will be receiving.
Fertilize your bromeliads regularly, and remember to keep spent blossoms pinched off.